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Marketplace Diversity
Developing Rewarding Business Relationships

Cultural diversity in our workforce and in our supplier base enriches our organization and is a strategic business imperative as we seek to enhance our competitive position in increasingly multicultural markets.

Buying power throughout the geographic areas SunTrust serves is represented by people from all walks of life (ethnicities, races, ages, abilities, genders, sexual orientations). We design our products and services to appeal to this diverse customer base by employing people from those walks of life for their specialized insights and knowledge. We also strive to assure that the makeup of our workforce reflects the makeup of the communities we serve and that all of our customers (existing and potential) feel comfortable in their contacts with us.

Efforts are underway to develop business strategies for ethnic and emerging markets that include:
  • 50+
  • Hispanics
  • African-American entrepreneurs
  • Female entrepreneurs
SunTrust's vision of becoming the leading financial services provider in our marketplace depends largely on strong, prosperous local economies. Our marketplace includes an increasingly diverse business community in which minority and women-owned enterprises are growing and having a positive influence. We are proud of our successes in supporting both minority businesses and women-owned businesses as we pursue our intent to be the bank of choice within our communities.
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Securities and Insurance Products and Services:
Are Not FDIC or any other Government Agency Insured Are Not Bank Guaranteed May Lose Value
Services provided by the following affiliates of SunTrust Banks, Inc.: Banking and trust products (including checking accounts) and services are provided by SunTrust Bank, Member FDIC. Securities, insurance (including annuities and certain life insurance products) and other investment services (including Brokerage accounts) are offered by SunTrust Investment Services, Inc., an SEC registered investment adviser and broker-dealer and a member of the FINRA and SIPC. Other insurance products and services offered by SunTrust Insurance Services, Inc., a licensed insurance agency.