Updated February 2018
SunTrust has a longstanding commitment to protecting the confidentiality and security of our clients' personal information. We believe it is helpful to have an overview of how this commitment is applied as SunTrust collects, uses, and protects your personal information when you visit us online or on our mobile and tablet applications.
When you visit a SunTrust website, application or otherwise interact with us online, we may collect the below information:
The information we collect online helps SunTrust to:
SunTrust and its online advertising and marketing partners may employ various technologies to collect information, including:
Online advertising on SunTrust websites and applications
SunTrust advertises its products and services on pages within our sites and on mobile applications. To make the content and advertising as informative and useful as possible, SunTrust may target and personalize content and advertisements for products and services on our site and within Online Banking (when clients sign on or off to online accounts with their user ID/password).
If you would prefer to not receive personalized banner advertisements, content, and offers on unauthenticated pages (before sign-in), you can opt out (clicking this link will activate the opt-out). Opting out will not prevent you from receiving banner ads, but the ads you are served will not be personalized.
If you would prefer to not receive a specific advertisement, content or offers on SunTrust authenticated (after signing-in) pages, you can click “No Thanks” to the specific pop-up ad you are being presented. Note that this will not prevent you from potentially receiving other ads, content or offers for a different product or service. Also note that simply closing the pop-up message by clicking on the “X” will not register that you do not wish to receive this specific message again.
Online advertising on third-party websites and applications
SunTrust advertises its products and services on websites and applications not affiliated with SunTrust. The third-party companies we hire to display these ads use their own tracking technologies to measure the effectiveness of these ads and to understand your interest. Many of our third-party partners have their own privacy policies. We encourage you to review these policies carefully.
Some of our third-party advertising is interest-based and may use information about your online interests to customize the online ads you see. SunTrust has adopted the use of the AdChoices Icon (also known as the Advertising Option Icon) for our interest-based advertising (excluding ads appearing on platforms that do not accept the icon). Anyone receiving an interest-based ad can click on the displayed icon to receive more information. The AdChoices Icon does not prevent you from receiving advertisements, but allows you to control whether you receive interest-based advertisements and from which companies. Visit the Digital Advertising Alliance website for more information about the AdChoices Icon and interest-based advertising.
Third-party aggregation services and tools
Aggregation allows you to gather information from many websites and view that information in a consolidated format. An example of why you might use a third-party aggregation tool is if you wanted a comprehensive view of assets and liabilities held within your financial accounts. If you provide information about your SunTrust accounts (including your access information) to an aggregation service provider, we will consider that as your having authorized all transactions initiated by that aggregation site. SunTrust reserves the right to disable aggregation for any account without notice. If you wish to cancel your third-party aggregation services you should also change your password at suntrust.com.
Given the very public nature of social media, it is critical that we all safeguard confidential financial information. If you post information on a SunTrust site that we feel should be shielded from public view, we will remove it. This includes not only specific details about your SunTrust accounts and other private, confidential information (such as your Social Security Number), but details of information relayed in private conversations between you and SunTrust representatives. Please know that in taking down or editing your posts, we are focusing our experience and best judgment to keep your personal information safe.
Linking to other sites
SunTrust may provide links to non-SunTrust companies, such as credit bureaus or merchants, and will notify you when leaving the SunTrust site. If you choose to link to websites not controlled by SunTrust, we are not responsible for the privacy or security of these sites, including the accuracy, completeness, reliability or suitability of their information. If you are asked to provide information on one of these sites we urge you to carefully study their privacy policies before sharing.
Protecting your children
SunTrust strictly follows the federal guidelines of the Children's Online Privacy Protection Act (COPPA) which gives parents control over what type of information is collected online about their children. We do not knowingly collect, maintain, or use personally identifiable information from children under age 13 on our websites. We are not responsible for the data collection and use practices of nonaffiliated third-parties that are linked from our websites. Visit the COPPA website for more information.
Control your online privacy preferences
In summary, the below links can help you to customize and control your privacy preferences when interacting with SunTrust online:
You can also control your marketing preferences for direct mail, email and telemarketing preferences, along with the sharing of your personal information via our Client Privacy Preferences Form.
SunTrust's Online Privacy Practices are subject to change, so please review them periodically. Any changes will become effective when we post the revised Practices on the site (please note the effective date listed at the top of this page). Your use of the site and applications following these changes means that you accept the revised Practices. Learn more about SunTrust privacy practices.
The SunTrust Weekly Market Monitor provides a view of last week’s market events.
Roughly $30 trillion in assets will change hands in the next three decades, and baby boomer parents aren’t sure their children are prepared.
Understanding these biases will help you avoid common pitfalls and remain on track for your long-term financial goals.
Two SunTrust experts discuss how oversight practices, diligent management and asset allocation can help associations reach their goals.
The days of marketers pitching products and services to consumers and telling them what they need seem long gone. Instead, marketers are conversing directly with consumers, responding to questions and requests through social media.
Investment and Insurance Products:
Are Not FDIC or any other Government Agency Insured Are Not Bank Guaranteed May Lose Value
© 2018 SunTrust Banks, Inc
SunTrust Bank is an Equal Housing Lender. Member FDIC
Equal Housing Lender. SunTrust Mortgage, Inc
SunTrust, SunTrust Mortgage, SunTrust PortfolioView, SunTrust Robinson Humphrey, SunTrust Premier Program, AMC Pinnacle, AMC Premier, Access 3, Signature Advantage Brokerage, Custom Choice Loan and SunTrust SummitView are federally registered service marks of SunTrust Banks, Inc. All other trademarks are the property of their respective owners.
Services provided by the following affiliates of SunTrust Banks, Inc.: Banking products and services are provided by SunTrust Bank, Member FDIC. Trust and investment management services are provided by SunTrust Bank, SunTrust Delaware Trust Company and SunTrust Banks Trust Company (Cayman) Limited. Securities, brokerage accounts and insurance (including annuities) are offered by SunTrust Investment Services, Inc., a SEC registered broker-dealer, member FINRA, SIPC, and a licensed insurance agency. Investment advisory services are offered by SunTrust Advisory Services, Inc., a SEC registered adviser. GFO Advisory Services, LLC is a SEC registered investment adviser that provides investment advisory services to a group of private investment funds and other non-investment advisory services to affiliates. Mortgage products and services are provided by SunTrust Mortgage, Inc.
SunTrust Mortgage, Inc. - NMLS #2915, 901 Semmes Avenue, Richmond, VA 23224, 1-800-634-7928. CA: licensed by the Department of Business Oversight under the California Residential Mortgage Lending Act, IL: Illinois Residential Mortgage Licensee #MB-989, Department of Financial and Professional Regulation, 100 W. Randolph, Suite 900, Chicago, IL 60601, 1-888-473-4858, MA: Mortgage Lender license #-ML-2915, NJ: Mortgage Banker License - New Jersey Department of Banking and Insurance, NY: Licensed Mortgage Banker—NYS Department of Financial Services, and RI: Rhode Island Licensed Lender.
"SunTrust Advisors" may be officers and/or associated persons of the following affiliates of SunTrust Banks, Inc.: SunTrust Bank, our commercial bank, which provides banking, trust and asset management services; SunTrust Investment Services, Inc., a registered broker-dealer, which is a member of FINRA and SIPC, and a licensed insurance agency, and which provides securities, annuities and life insurance products; SunTrust Advisory Services, Inc., a SEC registered investment adviser which provides Investment Advisory services.
SunTrust Private Wealth Management, International Wealth Management, Business Owner Specialty Group, Sports and Entertainment Group, and Legal and Medical Specialty Groups and GenSpring are marketing names used by SunTrust Bank, SunTrust Banks Trust Company (Cayman) Limited, SunTrust Delaware Trust Company, SunTrust Investment Services, Inc., and SunTrust Advisory Services, Inc.
SunTrust Bank and its affiliates do not accept fiduciary responsibility for all banking and investment account types offered. Please consult with your SunTrust representative to determine whether SunTrust and its affiliates have agreed to accept fiduciary responsibility for your account(s) and if you have completed the documentation necessary to establish a fiduciary relationship with SunTrust Bank or an affiliate. Additional information regarding account types and important disclosures may be found at www.suntrust.com/investmentinfo.
SunTrust Robinson Humphrey is the trade name for the corporate and investment banking services of SunTrust Banks, Inc. and its subsidiaries, including SunTrust Robinson Humphrey, Inc., member FINRA and SIPC.