Protect Your Family

Simple Strategies for Protecting What You’ve Earned

Simple Strategies for Protecting What You’ve Earned

You work hard for your money – income that not only supports your current lifestyle but serves as the foundation for your future peace of mind. From funding higher education expenses to ensuring a comfortable retirement, your long-term savings are the fuel that drives what you are able to achieve, and thus far too critical to neglect or treat carelessly. Want to be a thoughtful investor? You’ll be well on your way by adhering to the following five simple tenets of investing.

  1. Be smart – take advantage of every opportunity you get for tax-deferred savings. It may require some short-term belt tightening, but try to max out your retirement plan contributions. If you can’t, make sure that you are at least deferring enough to take full advantage of any company matching dollars that might be available. Also try to fund the maximum $5,500 amount allowed in an IRA this year ($6,500 if you are age 50 or older), even if your income exceeds the limits for receiving a tax deduction. Over the long haul, the power of tax-deferred growth can truly be your investment portfolio’s best friend.
  2. Be disciplined – we all have the tendency to overreact to short-term market fluctuations, especially when they are violent in nature. However, it’s important to always keep in mind that significant corrections are an essential part of normal, healthy markets. There’s a reason why a recent study conducted by Blackrock found that while the S&P 500 has posted an average annual return of 8.19% over the past 20 years, the average investor has only managed a 2.11% average annual return over the same period.1 Trying to time the markets rarely works. Instead, consider using a dollar-cost averaging2 approach to help smooth out the effects of market volatility. 
  3. Be balanced – While most investors realize the inherent dangers in taking on too much risk in their portfolio by holding too much of a single stock, being over-weighted in a single sector or simply not diversifying, few realize that it can be nearly as damaging to be overly conservative. Particularly given the current low interest rate environment, an investment portfolio that is too concentrated in cash, CDs, Treasury bills and other low yield securities runs a very real risk of actually losing ground to inflation. Look no further than the previous example. While the average investor posted a 2.11% average annual return over the past 20 years, the rate of inflation over the same period was 2.18%. Work with your advisor to ensure that you have a well-diversified portfolio with a risk profile that appropriately corresponds to your goals.
  4. Be prepared – make sure to keep enough cash on-hand for emergency expenses. As a general rule of thumb, most investors should try to maintain a minimum of 6-12 months of living expenses in cash to protect against an unexpected crisis like a job loss or to enable a major expenditure. Why is cash on-hand so important when there are plenty of other assets in your portfolio? Because it affords you the ability to weather the storm or fund the purchase without necessitating the sale of portfolio securities which not only may adversely impact your asset allocation, but might also trigger undesired capital gains taxes.
  5. Be vigilant – a typical “buy and hold” investment strategy often results in equities becoming a larger percentage of your overall portfolio allocation given their historically higher returns. Over time, what began as a 60/40 stock to bond target allocation can soon become 80/20 or 90/10, leaving you with far more portfolio risk than you intended. That’s why it’s important to periodically rebalance to help minimize unintended risk and keep your portfolio properly aligned with your goals.

When it comes to investing, it's impossible to avoid risk entirely. But a well-allocated and diversified investment portfolio that is aligned with your unique personal goals is a great step in the right direction. Remember to be smart, disciplined, balanced, prepared and vigilant. And most importantly, don’t forget the sage advice of Warren Buffett who said, "do not save what is left after spending, but spend what is left after saving."

For more information on retirement and investment planning:

Call your SunTrust Private Financial Advisor or the SunTrust Investment Services Client Advisory Center at 844.206.8900 or learn more online.

Note: Center hours are 8-6 ET, Monday through Friday

1 Blackrock Investment Insight, April 2016. The S& P 500 is an unmanaged index comprised of 500 widely held securities considered to be representative of the stock market in general. An investment cannot be directly made into an index.

2 Regular investing does not assure a profit or protect against a loss in declining markets. Dollar Cost Averaging involves continuous investments in securities regardless of fluctuating price levels. Investors should consider their financial ability to continue purchases through periods of low price levels.

Past performance does not guarantee future results. Diversification does not assure a profit.

This content does not constitute legal, tax, accounting, financial or investment advice. You are encouraged to consult with competent legal, tax, accounting, financial or investment professionals based on your specific circumstances. We do not make any warranties as to accuracy or completeness of this information, do not endorse any third-party companies, products, or services described here, and take no liability for your use of this information.