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Stay committed in the face of market uncertainty.

Even though market turmoil and investment risk are unavoidable realities, proper asset allocation and diversification across industries, asset classes and global markets can help lessen those risks and serve as essential drivers of investment success. 1

When you’re confident that someone is watching over your portfolio, it empowers you to stay committed to your long-term strategy. Let a SunTrust advisor show you how we optimally allocate and diversify portfolios to mitigate unnecessary risk using:

  • Total Return Strategies for Consistency
    Rather than focus exclusively on growth or solely on income, we believe a total-return approach that incorporates both objectives will result in a well-diversified portfolio that has a better risk profile corresponding to your goals and a greater degree of tax-efficiency.

  • Periodic Rebalancing to Minimize Unintended Risk
    Over time, allocations can drift from their original targets. A disciplined rebalancing strategy keeps your portfolio more closely aligned with your goals, potentially reducing risk.

Want to discover more about investing with SunTrust?

Back to the Investment Philosophy Page >

Articles and resources that can help you on your journey.

Staying the Course: Portfolio Management for the Long Term

The right financial plan and portfolio allocations can help you weather the ups and downs of the market. SunTrust’s Jennifer Capouya shares her insights for constructing a financial plan that aligns with your situation.

Listen to the Podcast >

Nearing Retirement: Portfolio and Risk Management

Now that you’re nearing retirement, keep up your momentum and manage your investment risk with these strategies.

Read Full Article >

Curious about other risk mitigation strategies?

Discover how we can help protect your life, your business and your estate.

Learn More >

DISCLAIMERS

1 Asset allocation and diversification do not ensure against loss and does not assure a profit.

SunTrust Bank and its affiliates and the directors, officers, employees and agents of SunTrust Bank and its affiliates (collectively, "SunTrust") are not permitted to give legal or tax advice. Clients of SunTrust should consult with their legal and tax advisors prior to entering into any financial transaction.
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