Your answer is a reflection of who you are, what you value, where you want to go in life — and playing a role in helping you take on that challenge and achieve your aspirations is what we love most about our purpose as SunTrust teammates.
We’ve helped musicians in Nashville hit the right notes in getting their careers started, family businesses grow and go multinational, and newlyweds start their life together by financing their first home.
Our purpose, Lighting the Way to Financial Well-Being, takes many forms, but put simply: whatever drives your purpose at whatever stage of life—we’re here to help you live it, every day.
And it’s our purpose to help you find it. But getting on the right path and avoiding roadblocks is an ongoing challenge. That’s why we launched The onUp Movement. To help people move onward and upward toward financial confidence — with less stress of “what if” and more freedom to focus on “what’s next.” To date, we’ve helped over 4 million people (and counting) find the right tools, resources and motivation on their journey toward a life well spent.
You’re not alone in this journey toward financial confidence—nor should you be. It’s different for everyone, but here are some resources that could help:
The onUp Movement: a community of people gaining more financial confidence—breaking taboos and sharing what they learn. It’s made for everyone and it’s easy to join.
Momentum onUp: a not-for-profit education program that businesses can tailor for their employees. See how it can help your workplace.
Community Programs: that support education, reach more people and build a vision for the future.
We are so passionate about putting our purpose into action that we literally gave our own shoes to a flood victim who came into a branch seeking help. (True story.) Or drove 50 miles to bring a new ATM card to a veteran who couldn’t leave his base. (Also a true story.)
There are many stories just like this, and every single one shows the difference that living with purpose—and building your confidence—can make.
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