Our Clients

Find the right fit.

While certain elements of wealth management, such as goals-based planning, are universal, individual needs vary greatly depending on where you are in your life journey. Your wealth, your goals and your needs aren’t static. They will continue to evolve over time. At SunTrust, we’ve structured our offering to adapt to your life — ensuring that you’ll have access to the expertise and resources you require, no matter how much your situation may change. Rest assured; you will never outgrow us.

Click on any of our service levels below to learn more about how we can help meet your wealth challenges.

SunTrust Private Wealth Management
  • Signature

    As part of the Signature experience for clients with $1MM+ in investments, your advisor aligns your plan with your goals and introduces solutions to meet growing wealth needs. Your relationship is led by a dedicated advisor who coordinates the necessary specialists, and entitles you to enhanced services and benefits within SunTrust.

  • Reserve

    RESERVE clients with $5MM to $25MM in managed investments have additional challenges to consider when developing a plan that aligns to their goals. To address this complexity, your advisor may introduce sophisticated solutions into your planning conversations.

    The depth and expertise of your team are aligned with the complexity of your wealth, and will always be coordinated by a dedicated advisor. You can expect an elevated level of service and access to additional benefits beyond typical banking solutions.

  • GenSpring

    GenSpring exclusively serves clients with $25MM+ in managed investments. In order to provide the sophisticated expertise needed to proactively advise relationships of this complexity, GenSpring strategists have our lowest client-to-advisor ratio.

    Through a collaborative community of individuals, families, and committed professionals, we are focused on growing wealth in support of your family's enduring values. As a member, you are invited to join peer networking and learning events offered exclusively to GenSpring client families.

Discover SunTrust Private Wealth Management’s thoughtful and far-reaching approach to planning and wealth management.

Articles and resources that can help you on your journey.

Learn how to choose a financial advisor and what to expect from the advising process.


Listen to Podcast >

SunTrust Private Wealth Management’s Global Perspective presents deep insights into current global events and the macro-economic implications these events may have on your portfolio and your investment strategy.


Read the Latest Report >


Asset requirements for program participation eligibility are based on managed assets held with SunTrust.

SunTrust Bank and its affiliates and the directors, officers, employees and agents of SunTrust Bank and its affiliates (collectively, "SunTrust") are not permitted to give legal or tax advice. Clients of SunTrust should consult with their legal and tax advisors prior to entering into any financial transaction.

Find an Advisor near you.

Use our Advisor Finder Tool.

Find a Branch or ATM


Wealth Management Resource Center

  • Start Your Home Buying Journey Today

    It’s important to understand the steps involved in buying a home right from the start. That’s why this guide was created to walk you through the home buying journey from beginning to end.

  • 3 Ways Artificial Intelligence Is Changing Home Buying

    Learn how new technology is paving the way to help lenders grow business and provide a streamlined experience for customers.

  • When a Will Isn’t Enough

    Did you know that when it comes to your assets such as retirement accounts and life insurance passing down to your heirs outside of probate, beneficiary designations take absolute precedence over any and all provisions made in your Will?

  • The Growing Risk of Misdiagnosis and How to Protect Yourself

    Most people will experience at least one diagnostic error in their lifetime. What steps should you take to help prevent yourself from being misdiagnosed?

  • Choosing the Right Executor for Your Estate

    Many people turn to a family member to serve as the executor of their estate. But given the complexity of the challenge, the required time commitment and the emotional toll, is that the best choice?

  • Contact Us

      To speak with a Private Wealth Management advisor.